This Privacy Policy explains how Motiva (“Motiva”, “we”, “us”, or “our”) collects, uses, stores, and protects personal data when you access or use our mobile applications, websites, and related services available at OneMotiva.com (collectively, the “Services”).
By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms outlined below, please do not use our Services.
1. Information We Collect
1.1 Information You Provide Directly
We may collect personal information that you voluntarily provide, including but not limited to:
- Name or username
- Email address
- Account preferences and settings
- Routine schedules and habit information
- Content interactions and feedback
- Information submitted by business users (such as trainers, studios, or professionals)
1.2 Automatically Collected Information
When you use our Services, certain information may be collected automatically, including:
- Device type, operating system, and browser information
- IP address and approximate location (city or country level)
- Pages viewed, interactions, and usage patterns
- Advertising identifiers and app event data, where permitted by your device settings and consent choices
- Cookies and similar tracking technologies
1.3 Images and Health-Related Inputs
If you choose to use features such as food photo analysis or routine tracking, images and related inputs may be processed to provide the requested functionality (e.g., calorie estimation). These images are used solely for service delivery and improvement and are not sold or used for advertising purposes.
Specific health attributes like height, weight, and gender are used solely for calculating physiological targets (e.g., Ideal Weight, Daily Water Intake). These data points are processed locally and on our secure cloud infrastructure to maintain your progress history.
2. How We Use Your Information
We use collected information for the following purposes:
- To provide, operate, and maintain our Services
- To personalize content and user experience
- To send routine reminders, notifications, and motivational messages
- To improve and optimize our applications and websites
- To measure advertising performance, understand campaign conversions, and improve the relevance of our ads
- To support business users with member management and scheduling tools
- To ensure security, prevent fraud, and comply with legal obligations
3. Legal Basis for Processing (GDPR)
For users located in the European Economic Area (EEA), we process personal data under the following legal bases:
- Your consent
- Performance of a contract
- Legitimate interests (such as service improvement and security)
- Compliance with legal obligations
4. Cookies and Tracking Technologies
Our website uses strictly necessary storage for security and essential functionality. With your permission, we also use Google Analytics to understand page usage and improve our Services. Advertising-related Google storage is used only when you separately permit advertising cookies. Google Consent Mode v2 communicates your choices to Google, and analytics and advertising storage are denied by default until you make a selection.
You may accept all optional cookies, reject them, or choose individual categories from the cookie banner. You can withdraw or change your consent at any time by selecting “Cookie preferences” in the website footer. Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.
Our mobile apps may use Meta/Facebook SDK technologies to measure app installs, subscriptions, purchases, and selected in-app actions related to advertising campaigns. On iOS, we respect Apple App Tracking Transparency choices. If tracking permission is not granted, we continue to send limited app events where allowed, but do not enable advertiser tracking beyond the permission status provided by the operating system.
5. Data Sharing and Third Parties
We do not sell your personal data. We may share information only in the following situations:
- Cloud Infrastructure: We utilize Google Firebase for real-time data synchronization and secure cloud storage. This allows your data to stay updated across multiple devices while maintaining high-level encryption.
- Advertising and Measurement: We may use Meta Platforms technologies, including the Facebook SDK, to measure advertising performance and campaign conversions. These services may process device identifiers, app events, and related usage information according to your consent choices and platform settings.
- With trusted service providers who assist us in operating our Services
- With business users when required to provide member tracking or scheduling features
- When required by law, regulation, or legal process
- To protect the rights, safety, and security of Motiva and its users
6. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
7. Data Security
We implement appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or electronic storage is completely secure.
8. Your Rights
Depending on your location, you may have the right to:
- Access your personal data
- Request correction or deletion of your data
- Object to or restrict certain processing activities
- Withdraw consent at any time
- Request data portability
Requests can be submitted by contacting us using the details below.
Account Deletion: In compliance with App Store policies, users can initiate permanent account deletion directly from the mobile app settings. This process removes all associated personal records from our active databases.
9. Children’s Privacy
Our Services are not intended for individuals under the age of 13. We do not knowingly collect personal data from children. If you believe that a child has provided us with personal information, please contact us so that we can take appropriate action.
10. International Data Transfers
Your information may be transferred to and processed in countries outside your country of residence. We ensure that such transfers are conducted in accordance with applicable data protection laws.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. Continued use of the Services after changes constitutes acceptance of the updated policy.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, you may contact us at:
Email: [email protected]
Website: https://onemotiva.com
Last updated: May 2026